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2019 Ascent Touring (me) 2020 Forester Limited (Spouse)
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I suspect this is inevitable. It will also force dealers to up their game on the profitable service side of the business because that's where they are going to have to compete even moreso in a fixed vehicle pricing model.
 

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They'll find a way to make up the margin with those 'recommended' cabin air filter changes....;)
 
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